PeachyLean
Peachylean started using our finance solution to run multiple social media campaigns across Google, Meta and TikTok.
In just four months, Peachylean saw its revenue increase by 5x.
Finance
6 Reasons Why Non-Dilutive Financing is the Future of E-commerce Growth
As an entrepreneur, you’re probably familiar with the struggle of scaling your business. You need funds to increase inventory, expand marketing efforts, and possibly even launch brand-building strategies like TV ads. But how can you achieve all this without giving away a piece of your company? The answer lies in non-dilutive financing.
Building Trust in Financial Partnerships: A Guide for Commercial Brokers
In today’s rapidly evolving technology sector, commercial brokers face the daunting task of navigating the complex world of tech financing and business growth strategies. As a commercial broker, you have a vital role to play in ensuring that your clients have access to the best funding options available in the market. One way to achieve this is by establishing a robust network of reliable and flexible financial partners. But how can you build trust in these partnerships?
13 Essential Tips to Manage Financial Risks for Your Business
Managing financial risk is a crucial aspect of any business. The ability to anticipate and mitigate potential financial pitfalls can be the difference between success and failure. In this Insights post, we share 13 essential tips to help you navigate the complex world of financial risk management.
How To Measure TV Advertising ROI
TV advertising is a great investment for many businesses and it still plays an essential role within many company’s marketing strategy. Considering that TV generates ‘two to four times greater brand ROI’ than high-growth media channels like social media and short form video, and ‘increases the effectiveness of other media by 25%’, it’s not surprising …
How To Manage Your Ecommerce Inventory
In short, inventory management can be defined as ‘sourcing, storing, and selling inventory’. So, why is inventory management important for ecommerce businesses and how do you manage your ecommerce inventory? Inventory management is essential for an ecommerce business to establish how much stock you have, when you need to order more stock to meet demand, …
How To Scale Up Your Ecommerce Business
Scaling your own ecommerce business, or any business for that matter, can be a daunting prospect. However, scaling is an essential step for all businesses, so that your business is able to handle an ‘increase in sales, work, or output in a cost effective manner’. There isn’t a one-size-fits-all method when it comes to scaling, …
How to Measure Customer Lifetime Value
Often considered an essential element of understanding your businesses profitability – working out costumer lifetime value (LTV) can offer a benchmark when assigning ad spends and target customer acquisition cost in digital marketing campaigns. Before measuring your customer lifetime it’s important to understand exactly what LTV is. Put simply, customer lifetime value is a metric …
What Is Equity Dilution?
Equity dilution occurs when a company (usually a startup) issues new shares to investors, which in turn decreases equity ownership for existing shareholders. With more shares in the hands of more people, each existing holder owns a smaller or diluted percentage of the business. Just as a drink becomes less concentrated when water is added, …
The Funding Gap; Why Startups Struggle When Trying To Scale
Starting a business may be easy, but scaling it is always the most difficult part. Statistically, an overwhelming majority of startups fail to scale-up successfully and there are a number of factors which contribute to this scale-up struggle. A common reason startups fail to scale is down to the funding gap – the amount of …
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